Trending Patterns for 2021 | Selections from Runway Inspirations
Trending Patterns for 2021 | Selections from Runway Inspirations
How Do Textile Pattern Designers Find New Inspiration?
The fashion industry develops new trends and alluring fads that are adopted globally. With the rise of fast fashion and increase of demands to create new trends on a regular basis, a designer must innovate patterns at a faster pace. The designs created need to be relevant and up to date with contemporary trending patterns. Inspiration to create something new can be found by accessing trend reports that act as guidelines that assist in attaining knowledge about what print pattern will be acknowledged and appreciated.
With a surplus of print trends, it becomes imperative to identify the latest trends in patterns and reviews from the buyers. With professionals who carry out these analyses, trend forecasting and this analytical report is a great way to get the inspiration for the new designs.
Forecasting Trending Patterns
Our team at Ready Pattern have been researching about the various factors that determine patterns that are trending. With luxury brands influencing the world with their design innovations, they create trends that twice a year that impact the global fashion industry. With several high-end brands creating designs not all of them can be utilised by other designers. Some of the trends that strike out from the fashion shows and are appreciated, can be incorporated and accepted globally. Several other factors ensure that the correct trends are used in the trend report. At Ready Pattern, we take the below factors into consideration while analysing the trending patterns.
Research and Contemporary Influences
A trend must be acknowledged by the audience for it to be considered to be trending. The themes should be relatable and aesthetically pleasing. Designers from across the globe create new print patterns and are influenced by several factors. The fashion shows are one of the main events that give a gripping insight to pattern designs. It showcases talents by renowned designers who are deemed as international trendsetters. Our team at Ready Pattern follow these designers and brands and view the runway designs every season to keep track of the innovations. The team then analyses the response that is received and the review the patterns have got.
Fashion magazines and critics assess the authenticity, the wearability and aesthetics of the current prints and patterns. Our team analyses the trends that are used across the fashion shows and pick out the common patterns as well as the designs that stand out from the crowd. The research we carry out doesn’t end there. We look into different social media platforms to browse through the work created by designers and local brands from different parts of the world. Street styles as well have developed importance over the past few years and influence the younger target audience. With digital media bringing the world closer our team of design analysts research from this vast spectrum we create a trending pattern review.
Prints and Pattern Trends
There are four kinds of fashion trends that prevail in the industry. They are determined by the life span in the fashion world, the seasonal changes that influence them, uniqueness and the affordability. Following are the four trends that Ready Pattern’s categorises the upcoming prints and patterns into while reviewing them –
These are trends that last for a short period of time and can be considered seasonal as well. Swimwear, resortwear, rainproof jackets are all seasonal apparels and cannot be used all year round. The trending pattern fads become popular for a short period which includes summer bright colours, tropic theme prints and patterns that represent nautical themes.
These are trends that are here to stay for a longer time and create a lasting impact on the fashion industry. These textile print trends are found to be utilised and altered for seasons to come and become widely famous globally. Florals, for example, it is an evergreen pattern that can be adorned all year round with the appropriate silhouettes.
Ford or Affordable
These pattern trends are usually honed by fast fashion brands that are economical and readily available for the masses. These trends are created on a comparatively less painstaking manner by designers, unlike hand-drawn textile patterns. The trending prints are economically viable as these brands use them for mass production and are sold at affordable prices.
The bolder trends that are unique and bursting with creativity. The purpose of these trends is to inspire ideologies and unconventional themes. The prints are usually imaginative and rarely make it to everyday clothing.
Review and Report
Our team at Ready Pattern give a trending pattern review based on the prints and patterns seen in the above-mentioned genre. The team consists of professionals who have been in conducting these analyses for the past several years. They are aware of the trends that have been historically used to the new innovations seen every season. They create a pattern trend report that takes into consideration the viewpoint of every individual professional. With a voting system, where they determine which trend will prevail in the coming season. They take each factor into consideration like the seasonal changes, market, target audience, customer behaviour, trickling down trend and major influences while forecasting the pattern.
These factors are determined by assessing them statistically to monitor the different variables that can affect the likelihood of the trending pattern to be changed. We also monitor the geographic of places and create graphs representing the amount of positive feedback a print pattern has got. It is important to observe the trends of a certain location as it gives a better understanding of the target audience. As Ready Pattern has a cascade of trending textile prints and patterns we analyse the number of clicks we get on the designs and the purchases made. If a design is viewed and bought several times, the purchasing trend is noticed and becomes a part of our analytical view of the print. We make sure our website is up to date and when a print has been sold out it is instantly removed from our platform. Similarly, if we notice and print and pattern is not being acknowledged, clicked, viewed and purchased by our vast customer base, then the design is removed from the platform. This gives us a deeper insight into what the customers like and what they don't. With much research and statistically analysed data, our experts vote on the prints most like to dominate the fashion industry and create a systematic and accurate trend report and forecast.